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So, Delta Airlines… your recent e-mail survey asked me for my thoughts about my recent travel experience with you. Here they are…
I spent more than $8,000 in airfare for travel to Spain for 4 people. We paid an additional $1800 in extra baggage fees, EACH WAY for our video & photo equipment. Not only were we bumped from this flight, but two pieces of luggage did not arrive in OKC when we finally got there. The four of us missed international connections due to Delta flight delays. Our outbound trip that was supposed to take 16 hours turned into 28 hours of travel. We had our return flight reservations cancelled by Delta because we missed our flight due to a late Air France connection -- again caused by Delta's late arrival time. I spent $100+ dollars in international rate phone calls trying to get my Delta flights re-booked -- with 90% of the time waiting on hold. I was compelled to expend an additional $650 in train travel expenses in order to make a business appointment when Delta would not provide alternate flight arrangements with other airlines. When I most needed someone who would give a damn, all you gave me was on-hold muzak and "I'm sorry, we can't do that..." It's not right to treat consumers this way. Yet you do it daily to hundreds, if not thousands of travelers. The unspoken brand message I received from Delta during this ordeal was "f*ck you; we don't care." I have traveled by air for more than 30 years. I'm old enough to remember (before deregulation) when flying was a great way to travel. This is by far the worst experience and poorest service I have ever experienced from ANY company. I plan to devote much time and effort toward communicating via Facebook, Internet travel sites, forums and other mass media about the horrible experience I had with Delta Airlines and Expedia. I am a 30 year veteran of advertising agencies, so I know a few things about getting the word out. I will do my best to see that Delta Airlines loses much more than my $8,000 and future business. Tarnishing your brand will become my new hobby. In summary, Delta Airlines...F*ck YOU. F*ck your bean-counting, cost-cutting CPAs, consumer-screwing middle managers, senior management and shareholders who perpetuate this lousy consumer treatment. F*ck your advertising agency for lying to consumers about your company. And f*ck you lame-ass consumer research twits for asking my opinion of your sh*tty company. Perhaps you now have better insight into my thoughts about my experience with Delta Airlines. |
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